Real Estate

Real EstateA thriving real estate investor or retailer solves a lot of other people’s problems; that’s how you become successful. The more knowledge, ability, experience, contacts, and resources you have, the more solutions you can begin to offer people in solving their problems. In addition to this, you will be ahead of the pack if you can get people calling or coming to you with their specific problem first. That means you have to advertise the fact that you are in a position to help while being fair, trustworthy, and accurate in making quick decisions before the competition tries to persuade these people first.

For the above reason alone — competition — you will need to understand marketing. That means deciding on what you are going to specialize in, developing a method to define your target audience, and then attracting them with a well-written message using the different types of media to get the word out. That last paragraph brings up a good point: What exactly do you want to specialize in? Following are some categories from which to choose:

Here are some examples of how you might go about finding some good deals:



Residential Real Estate

Residential Real EstateAs a fairly general rule, homes appreciate about four or five percent a year. Some years will be more, some less. The figure will vary from neighborhood to neighborhood, and region to region.

Five percent may not seem like that much at first. Stocks (at times) appreciate much more, and you could easily earn over the same return with a very safe investment in treasury bills or bonds.

But take a second look…

Presumably, if you bought a $200,000 house, you did not pay cash for the home. You got a mortgage, too. Suppose you put as much as twenty percent down – that would be an investment of $40,000.

At an appreciation rate of 5% annually, a $200,000 home would increase in value $10,000 during the first year. That means you earned $10,000 with an investment of $40,000. Your annual "return on investment" would be a whopping twenty-five percent.

Of course, you are making mortgage payments and paying property taxes, along with a couple of other costs. However, since the interest on your mortgage and your property taxes are both tax deductible, the government is essentially subsidizing your home purchase.

Your rate of return when buying a home is higher than most any other investment you could make.

Commercial Real Estate

Let's start by defining commercial real estate. Commercial real estate is a broad term used to describe properties that are not single-family residences and that are used for work, income generation, and/or investment purposes.

When we speak of investing in commercial real estate, we are talking about individuals who put capital to work in a commercial property seeking to earn a profit from three potential areas: property appreciation (either a market-driven increase in value or from adding value such as making improvements or solving a vacancy problem); from cash flow from rent collected (after expenses), and from potential tax benefits of ownership.

Generally speaking there are two main categories of commercial property: multi-residential (or multi-family) commercial property and non-residential commercial property. Multi-residential properties include any properties intended to house more than one family-from duplexes, to small apartment buildings, to large apartment complexes and rental communities.

Non-residential commercial property is real estate in every other form (except single-family residential). Office, industrial and retail properties make up the dominant portion of the non-residential market. The remainder of non-residential commercial property includes hospitality, medical buildings, civic buildings, care facilities such as nursing homes, and land zoned for commercial purposes.



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